Lean Growth Labs
Proof

Here is what we have built.

Working systems, built for small businesses — what the problem was, what we built, and what it is doing now.

Specialist property finance

30 years of specialist expertise. No pipeline that ran without the director at the centre.

The business

A specialist rural-property finance firm — arranging bridging loans, development finance, and agricultural mortgages for landowners, developers, and property investors across the UK. Decades of track record and a name that carries weight in its sector.

The problem

The director was doing every piece of business development himself. When client work was heavy, BD stopped entirely. Six months later a gap appeared and the scramble started again. The business was invisible to the buyers who did not already know it existed.

What we built

  • A targeted LinkedIn campaign identifying landowners and rural property investors based on trigger signals
  • A lead magnet positioned as specialist expertise, not a sales pitch
  • An AI voice agent that qualifies inbound responses before anything reaches the director's calendar
  • CRM integration so every qualified lead enters the pipeline automatically, with call notes attached
  • A tracking dashboard showing pipeline volume, qualification rate, and deal value
Specialist property finance — illustrativeLive

Status

The system is live and running. The director is no longer at the centre of it.

See the system
Industrial process automation

200+ installations. Every client had come through a personal connection with the engineering team.

The business

A specialist process-control engineering firm — designing and installing control systems for industrial manufacturers across the UK, from animal feed mills to paint plants to specialist food producers. Built on engineering depth and decades of combined experience, with 200+ installations and efficiency gains the engineering team can quote from memory.

The problem

The firm is genuinely among the best at what it does. But the business is effectively invisible to industrial manufacturers who do not already know it. Sales was led by the engineering team personally. Every conversation came from a relationship. When the team was busy on delivery, pipeline development stopped.

What we built

  • A targeted outreach campaign identifying manufacturers running legacy control systems
  • A lead magnet positioned around the firm's engineering expertise — addressing a specific technical problem their buyers face
  • An AI voice agent that qualifies inbound responses before anything reaches the engineering team's calendar
  • CRM integration so every qualified lead enters the pipeline automatically with qualification notes attached
  • A dashboard tracking pipeline volume, qualification rate, and progression to proposal
Industrial process automation — illustrativeLive

Status

The system is live. Qualified conversations are being routed to the engineering team without personal outreach required.

See the system
The team behind the work

We came to buy.
We stayed to build.

Our team spent decades at senior levels inside some of the world's most recognised organisations — then went looking for small businesses to buy. Every one had the same gap: real expertise, loyal clients, but no system that ran without the founder. So instead of buying them, we build that system for them.

Industry Expertise

HospitalityFMCGHealthcareIndustrialFinancial ServicesProfessional ServicesTechnology

Functional Specialisms

TechnicalMarketingFinanceOperationsCommercialStrategyProduct

Scale of Experience

FTSE 100Listed PLCPrivate Equity backedOwner-managedSMEStartup

Brands our team has worked with

Intercontinental
Holiday Inn
Holiday Inn Express
Crowne Plaza
Hotel Indigo
GSK
Aquafresh
Panadol
Sensodyne
Lucozade
NHS
Centrum
Maxinutrition
Tums

Ready to build yours?

Every engagement starts the same way — a conversation about what you are trying to fix and whether we are the right fit.