Terms & Conditions
Last updated: 24 January 2026
1. Agreement to Terms
By accessing or using the services provided by Lean Growth Labs ("we", "us", "our"), you agree to be bound by these Terms and Conditions. If you do not agree with any part of these terms, you may not use our services.
These terms apply to all visitors, users, and others who access or use our services, including but not limited to our website, consultations, AI and automation solutions, and any related services.
2. Services Description
Lean Growth Labs provides AI and automation consulting and implementation services to UK small and medium-sized enterprises (SMEs). Our services include but are not limited to:
- Customer acquisition, retention, and expansion solutions
- Cost elimination, automation, and optimisation services
- AI-powered lead generation and nurturing systems
- Automated customer success workflows
- Digital worker implementation
- Process re-engineering and optimisation
- Technology stack audits and recommendations
- Free diagnostic consultations
2.1 "Qualified Lead" Definition
Unless otherwise specified in a custom Proposal, a "Qualified Lead" is defined as a prospect who:
- Matches the geographic and industry targeting criteria agreed during onboarding.
- Has provided valid contact details (phone/email).
- Has booked a meeting on your calendar OR has explicitly requested a callback via our AI agent (Optional but recommended).
Replacement Policy: If a lead contains invalid contact data (e.g., dead number) or is outside the agreed targeting criteria, we will replace it free of charge. You must notify us of such leads within 7 days of receipt. Leads who simply "do not buy" or "do not show up to the call" are still considered Delivered Leads if they met the targeting criteria.
All services are subject to availability and may be modified, suspended, or discontinued at any time without notice. Specific deliverables, timelines, and pricing will be outlined in individual service agreements or statements of work.
3. Service Agreements and Scope
Following a free diagnostic call, we will provide a detailed proposal outlining the recommended service, deliverables, timeline, and fixed price. Work will commence only upon mutual agreement and receipt of initial payment as specified in the proposal.
Our services are designed to be implemented within 2-4 weeks for most "quick win" solutions. The exact timeline will be confirmed in the service agreement. Any changes to the agreed scope must be documented and approved by both parties in writing and may result in additional fees.
4. Payment Terms
Fixed Pricing: Each service has a clear, fixed price as outlined in your service agreement. All prices are quoted in British Pounds Sterling (GBP) and are exclusive of VAT unless otherwise stated.
Payment Schedule: Unless otherwise agreed in a separate written proposal, all fixed-price Lead Generation packages require 100% payment upfront via our secure payment link. Work commences immediately upon payment confirmation.
4.1 Advertising Costs & Liability
The Fees charged by Lean Growth Labs cover professional services, strategy, and automation management only. The Fees do not include advertising spend.
- Direct Payment: You agree to pay all media costs (e.g., Facebook, Google, LinkedIn ad spend) directly to the platform. You must connect a valid payment method to your ad account prior to campaign launch.
- Spend Limits: We will manage the budget to stay within your agreed monthly limit, but you remain liable for all charges billed by the advertising platforms. We are not liable for account bans, ad rejections, or billing disputes between you and the ad platform.
Late Payments: Invoices are due within 14 days of issue unless otherwise specified. Late payments may incur interest at 8% above the Bank of England base rate per annum, calculated daily from the due date.
Refund Policy: Due to the bespoke nature of our services, refunds are not available once work has commenced. If you are unsatisfied with our work, we will work with you to address concerns and achieve the agreed deliverables.
5. Client Responsibilities
To ensure successful delivery of our services, you agree to:
- Provide a single point of contact for the duration of the project
- Grant timely access to necessary systems, data, and resources (e.g., CRM, advertising accounts, finance software)
- Provide accurate and complete information about your business, processes, and objectives
- Respond to requests for information or decisions within agreed timeframes
- Ensure you have necessary permissions and licenses to use any third-party tools or data
- Maintain confidentiality of any login credentials or access information we provide
Delays caused by failure to meet these responsibilities may result in project timeline extensions and are not grounds for refunds or reduced fees.
6. Intellectual Property Rights
Client Ownership: Upon full payment, you will own all custom deliverables created specifically for your business, including but not limited to automation workflows, custom integrations, and data models.
Third-Party Tools: Many of our solutions utilize third-party software, APIs, and tools. Your use of such tools is subject to their respective terms and licenses. We will clearly identify which components are third-party tools.
Our Methodologies: Our frameworks, methodologies, processes, templates, and general know-how remain our intellectual property and may be used for other clients.
Portfolio Use: We may showcase anonymised case studies and results from our work for marketing purposes unless you explicitly opt out in writing.
7. Data Protection & Data Processing Agreement (DPA)
7.1 Roles
For the purposes of the UK General Data Protection Regulation (UK GDPR):
- You are the Data Controller of the "Lead Data" (names, phone numbers, and details of the prospects you provide to us or that we generate on your behalf).
- We (Lean Growth Labs) are the Data Processor.
7.2 Our Obligations
When processing Lead Data on your behalf, we agree to:
- a. Instructions: Process the data only on your documented instructions (which include the services described in these Terms) unless required by UK law.
- b. Confidentiality: Ensure that all our staff and personnel authorised to process the data have committed themselves to confidentiality.
- c. Security: Implement appropriate technical and organisational measures to protect the data (e.g., encryption, secure access controls) as required by Article 32 of the UK GDPR.
- d. Sub-processors: You grant us general authorisation to engage third-party sub-processors to deliver the services. Our primary sub-processors include Retell AI (Voice Agents), OpenAI (LLM processing), and Stripe (Payments). We remain fully liable to you for the performance of our sub-processors.
- e. Data Subject Rights: Assist you, insofar as possible, with fulfilling your obligation to respond to requests from individuals exercising their rights (e.g., requests to be forgotten).
- f. Breach Notification: Notify you without undue delay after becoming aware of a personal data breach involving your Lead Data.
- g. Deletion: At your choice, delete or return all Lead Data to you after the end of the provision of services, unless UK law requires storage.
- h. Audits: Make available to you all information necessary to demonstrate compliance with these obligations and allow for audits (subject to reasonable notice and confidentiality safeguards).
7.3 Your Obligations
You warrant that you have a legal basis (such as Consent or Legitimate Interests) to share the Lead Data with us and to authorise us to contact these individuals using AI voice tools on your behalf.
8. Warranties and Results
8.1 Service Quality
We will perform all services with reasonable skill and care, in accordance with industry best practices.
8.2 Performance Guarantee (Lead Generation Packages Only)
For fixed-price Lead Generation packages (e.g., "12 Leads in 3 Months"), we guarantee the delivery of the specified volume of Qualified Leads.
- Performance Commitment: If we do not deliver the agreed number of Qualified Leads within the initial 3-month period, we will continue to provide our services at no additional cost until the target volume is met.
- Sole Remedy: This "work until done" promise is your sole remedy for a failure to meet volume targets; no cash refunds will be issued.
- Client Delay Exception: This guarantee is void if delay is caused by the Client's failure to approve ad creative, attend onboarding calls, or fund their ad account within 48 hours.
8.3 Results & Exclusions
While we aim to deliver measurable ROI, we cannot guarantee specific business outcomes (revenue, profit) beyond the lead delivery guarantee in Clause 8.2. Results depend on market conditions and your execution.
9. Limitation of Liability
To the maximum extent permitted by law:
- Our total liability for any claim arising from our services shall not exceed the fees paid by you for the specific service giving rise to the claim
- We shall not be liable for any indirect, consequential, special, or punitive damages, including but not limited to loss of profits, loss of revenue, loss of data, or loss of business opportunities
- We shall not be liable for any failure or delay caused by circumstances beyond our reasonable control, including but not limited to acts of God, strikes, pandemics, government actions, or third-party service disruptions
Nothing in these terms shall limit our liability for death or personal injury caused by negligence, fraud, or fraudulent misrepresentation, or any other liability that cannot be excluded by law.
10. Termination
By You: You may terminate an ongoing service engagement by providing 14 days' written notice. You will be liable for payment of all work completed up to the termination date, plus any non-refundable third-party costs incurred.
By Us: We may suspend or terminate services immediately if:
- You breach these terms
- Payment is overdue by more than 14 days
- You fail to provide necessary cooperation or access
- We reasonably believe continuing services would be unlawful or unethical
Effect of Termination: Upon termination, all outstanding invoices become immediately due, and we will cease work. We will provide you with copies of all deliverables completed to date.
11. Acceptable Use
You agree not to use our services to:
- Violate any applicable laws or regulations
- Infringe upon any third-party intellectual property rights
- Distribute malware, spam, or other harmful code
- Engage in fraudulent, deceptive, or misleading practices
- Interfere with or disrupt our services or systems
- Attempt to gain unauthorized access to our systems or data
12. Third-Party Services and Links
Our services often integrate with third-party tools and platforms. We are not responsible for the availability, accuracy, or content of third-party services. Your use of third-party services is governed by their respective terms and privacy policies.
Our website may contain links to third-party websites. We do not endorse and are not responsible for the content of linked sites.
13. Modifications to Terms
We reserve the right to modify these terms at any time. Changes will be effective immediately upon posting to our website. We will make reasonable efforts to notify you of material changes via email or prominent notice on our website.
Your continued use of our services after changes are posted constitutes acceptance of the modified terms. Service agreements already in effect will be governed by the terms in place at the time of signing unless otherwise agreed in writing.
14. Governing Law and Dispute Resolution
These terms shall be governed by and construed in accordance with the laws of England and Wales. Any disputes arising from these terms or our services shall be subject to the exclusive jurisdiction of the courts of England and Wales.
Before initiating legal proceedings, both parties agree to attempt to resolve disputes through good-faith negotiation. If a resolution cannot be reached within 30 days, either party may pursue formal legal remedies.
15. Severability
If any provision of these terms is found to be unenforceable or invalid, that provision will be limited or eliminated to the minimum extent necessary so that these terms will otherwise remain in full force and effect and enforceable.
16. Force Majeure
We shall not be liable for any failure to perform our obligations where such failure results from circumstances beyond our reasonable control, including but not limited to acts of God, war, riot, civil unrest, pandemic, government action, telecommunications failure, or utility failure.
17. Entire Agreement
These terms, together with any service agreement or statement of work, constitute the entire agreement between you and Lean Growth Labs regarding our services and supersede all prior agreements, representations, and understandings.
18. Contact Information
For questions about these Terms & Conditions, please contact us at:
Lean Growth Labs
Email: legal@leangrowthlabs.ai
Website: www.leangrowthlabs.ai